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Jul 18, 2025

A spotlight on social media

Thanks to Innovation Academy attendees, social media was on fire throughout the meeting.


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From sessions to special events, AAD members covered all aspects of the meeting on platforms like Instagram and LinkedIn. Many also shared key learnings and favorite sessions on a wide range of unique topics, such as branding, business, and innovation in dermatology.

There were also video interviews on the @AADmember Instagram page with session speakers and poster winners, including the following:

  • Session speaker Christopher DiMarco, MD, FAAD, on Navigating Practice Management in Dermatology: Insights and Innovations
  • Session speaker Steve Xu, MD, on The New Skin Frontier: Innovation at the Intersection of Industry and Academia
  • Session director William Posten, MD, FAAD, on Investing and Finance for Dermatologists
  • Session director Steven Daveluy, MD, FAAD, on Phenotyping Hidradenitis Suppurativa: Findings of a Collaborative Artificial Intelligence Initiative
  • First-place poster winner Sabrina Schundler, MD, on “Circulating Tumor DNA Positivity and Immunotherapy Use in Patients with Melanoma” 

The meeting capped off with a social media giveaway, where attendees were asked to comment on their favorite sessions with #AADinnovation2025. 

If you attended the meeting, there’s still time to enter the giveaway by commenting with your answer by 5 p.m. CDT today. A winner will be chosen in a random drawing and announced on both Instagram and LinkedIn on Monday.

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