A spotlight on social media
Thanks to Innovation Academy attendees, social media was on fire throughout the meeting.

From sessions to special events, AAD members covered all aspects of the meeting on platforms like Instagram and LinkedIn. Many also shared key learnings and favorite sessions on a wide range of unique topics, such as branding, business, and innovation in dermatology.
There were also video interviews on the @AADmember Instagram page with session speakers and poster winners, including the following:
- Session speaker Christopher DiMarco, MD, FAAD, on Navigating Practice Management in Dermatology: Insights and Innovations
- Session speaker Steve Xu, MD, on The New Skin Frontier: Innovation at the Intersection of Industry and Academia
- Session director William Posten, MD, FAAD, on Investing and Finance for Dermatologists
- Session director Steven Daveluy, MD, FAAD, on Phenotyping Hidradenitis Suppurativa: Findings of a Collaborative Artificial Intelligence Initiative
- First-place poster winner Sabrina Schundler, MD, on “Circulating Tumor DNA Positivity and Immunotherapy Use in Patients with Melanoma”
The meeting capped off with a social media giveaway, where attendees were asked to comment on their favorite sessions with #AADinnovation2025.
If you attended the meeting, there’s still time to enter the giveaway by commenting with your answer by 5 p.m. CDT today. A winner will be chosen in a random drawing and announced on both Instagram and LinkedIn on Monday.