Take a bite out of the Big Apple
Discover how you can experience dermatology innovation and explore NYC — all in one whirlwind trip.
The New York Hilton Midtown will serve as the home base for the 2026 AAD Innovation Academy, but don’t let that stop you from sightseeing, shopping, or savoring the food scene of the city that doesn’t sleep.
Much to see
The five boroughs that make up NYC are filled with iconic attractions, such as the Empire State Building, Grand Central Terminal, Brooklyn Bridge, One World Trade Center, or the Bronx Zoo. And then there’s the most famous landmark — the Statue of Liberty. The free Staten Island Ferry gives passengers an up-close view, but to step foot on Liberty Island, book a tour through Statue City Cruises.
Individuals or families looking to save money and see a variety of sights may consider purchasing a NYC City Pass.
Best of summer
NYC residents and visitors alike enjoy spending time outdoors. Head to Central Park, Bryant Park, or across the bridge to Prospect Park for a leisurely stroll, free concert, or street fair. Enjoy the views of the Hudson River while traversing the length of Riverside Park by foot or bike.
A few highlighted events taking place mid-July include:
- Fanatics Fest NYC: July 16–19, Javits Center, Manhattan
- House of Goal: July 3–19, Industry City, Brooklyn
- Queens Night Market: July 18, New York Hall of Science, Queens
- FIFA World Cup 2026 Final Match: July 19, MetLife Stadium, New Jersey
Tickets, please
If the indoors are more your thing, there is no shortage of museums throughout the city — ranging from the well-known Metropolitan Museum of Art and the American Museum of Natural History to the quirkier New York Transit Museum or Museum of Moving Images or even the adventure-filled Intrepid Sea, Air, and Space Museum.
Want to be in the audience for a Broadway musical or play? Secure your seats in advance or attend like a local by trying your luck at TKTS Times Square or snagging last-minute rush tickets at the theater.
Alternatively, enjoy a game at one of several sporting events happening over the summer. Choose from the New York Mets, New York Yankees, New York Liberty, or New York City FC.
Culinary melting pot
The list of NYC restaurants is extensive and always evolving. Within Midtown, longstanding staples include Nobu, Sardi’s, and Palm Court at the Plaza, with sweet treats found at Magnolia Bakery, Van Leeuwen Ice Cream, or Serendipity 3.
You could lean in to being a tourist by visiting an eatery that’s had its 15 seconds of fame. Order “what she’s having” at Katz’s Deli, get the Seinfeld “big salad” from real-life Tom’s restaurant, or take in the scenery (and a great meal) at Tavern on the Green. And don’t miss out on visiting at least one pizzeria for a New York slice — or a whole pie.
Whatever the craving, Savor NYC can help find what you fancy, filtering by cuisine, neighborhood, or dietary needs.
Be prepared
The concrete jungle heats up in the month of July, with highs into the 90s with humidity; however, meeting rooms often have the A/C pumping at full strength. We recommend dressing in layers to stay comfortable in changing temps.
Last, but certainly not least, NYC Tourism provides free maps and customized guides, such as family-friendly or borough-specific experiences. For more detailed recommendations or transit assistance, visit Meet NYC.
