Stay connected with AAD members year-round

Exhibiting at the AAD Annual Meeting opens the door to meaningful connections — but engagement extends year-round. With 96% of ABD-certified dermatologists as AAD members, AAD’s advertising opportunities keep your brand visible, relevant and aligned with trusted Academy content, straight from the source.

DermWorld: AAD’s flagship member publication
Reaching 16,000+ U.S. dermatologists, DermWorld is AAD’s monthly magazine focused on practice, policy, and patient care — and one of the most cost-effective advertising options in dermatology.

• 88% of readers find the clinical content relevant
• 87% report gaining actionable ideas for patient care
• 86% find value in every issue
• 70% are key decision-makers for their practices

Source: Hickman Brady 2023 Media Readership Study

View the latest issue


DermWorld Academy Insider: Education-focused engagement
Delivered weekly on Thursdays, the DermWorld Academy Insider member newsletter features AAD’s most popular education content.

• Sent to approximately 16,000 AAD members worldwide
• NEW native ads align with editorial content to drive stronger engagement
• Content includes Question of the Week, real-world case challenges and derm quizzes, Academy news, meetings and educational offerings

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DermWorld Weekly: Timely dermatology news
DermWorld Weekly delivers a concise roundup of breaking dermatology news every Wednesday.

• Sent to approximately 16,000 AAD members worldwide
• NEW native ads align with editorial content to drive stronger engagement
• Content includes FDA approvals and treatment updates, clinical research and advocacy news, and breaking developments impacting dermatology practices

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Exclusive Advertiser Email: Limited, high-demand reach
Exclusive Advertiser Emails deliver a single advertiser message directly to AAD members. With only one opportunity available per month, this placement has become a high-demand option, and half of 2026 emails are already booked.

• Reach: 19,000 AAD members and meeting attendees*
• Average unique open rate: 47%
• Remaining 2026 availability:
  • May
  • Residents and Young Professionals edition (deploys in August)*
  • September
  • December

*Residents and Young Professionals edition deploys to approximately 5,000 emerging dermatology professionals.


Skin Care News: One of AAD’s most popular digital newsletters
Reaching more than 19,000 AAD members and meeting attendees, Skin Care News is AAD’s official member skin care e-newsletter, distributed in April and September and delivering exceptional results:

• 44.6% average unique open rate
• 6.7% click rate
• 14,545 average impressions per Impact Ad

With only four Impact Ads available per issue, this native-style opportunity puts your message directly in front of dermatologists performing today’s most in-demand cosmetic procedures.

View the latest issue


For companies that exhibit at the AAD Annual Meeting, year-round advertising provides a way to reinforce presence, support post-meeting follow-up, and stay connected with AAD members throughout the year. By aligning with trusted Academy publications and newsletters, advertisers can maintain consistent visibility with one of dermatology’s most influential audiences — well beyond the exhibit hall.

View all AAD Year-Round Opportunities