Connect with your target audience as they Journey through the AAD Annual Meeting

Position your brand as an influencer in a key area of dermatology


Journey Through Aad

Attendees at the 2026 AAD Annual Meeting will “journey” through the conference based on the specialties in which they’re interested. Journeys are new print and digital publications highlighting relevant educational sessions, exhibitor programming and specific activities unique to each specialty. This is your opportunity to zero in on your target audience.

Why advertise in a Journey through AAD?

  • Targeted exposure: Reach attendees interested in the specific specialties you represent:
    • Surgical Dermatology
    • Cosmetic Dermatology and Skin Care
    • Melanoma and Non-Melanoma Skin Cancers
    • Hair Disorders & Treatment
  • High engagement: Journeys will be used by attendees to map sessions, locate exhibitors and plan their on-site experience.
  • Multi-channel visibility: Print and digital versions will be heavily promoted to attendees, with digital distribution in ePreview #4, the AAD Know Before You Go email, and a QR code in the March 27, 2026, Meeting Daily Newspaper.
  • On-site impact: Handed out in high-traffic locations upon entrance to the convention center, distributed in the AAD Resource Center, and featured in display walls, Journeys ensure your brand is placed directly in the right attendees’ hands.

Specialize in Cosmetic Dermatology and Skin Care?  Bundle your Journey with a special AAD member newsletter! Learn more here.

Position your brand as an influencer in a key area of dermatology to increase your visibility among professionals most likely to engage with your programs and products!

Get more details on Journey through AAD advertising